Pawssion
A one station pet app designed to create an easy approach to manage the pet's life for pet owners.
Tools: Adobe Illustrator, Sketch
How can I help the pet owners with their experience, acknowledging their needs and concerns regarding the existing pet system?
Problem
A mobile app that provides an easy approach to manage the pet's life for owners with the following features:
Solution
01.
Easy integration with social media accounts.
02.
Convenient one-station home page with various functions such as pet food
03.
Clear information about pet adoption or pet purchase
04.
Provide the users with a connected community
Process
In this project, the overall goal of my research is to find solutions and ideas to help pet owners improve their experience. Through the whole process of the project, I actively engaged the target user population by conducting contextual inquiries, secondary research, prototyping and multiple rounds of usability testing to understand their pain points and needs to inform the design decisions.
Research
In order to better understand the pain points and frustrations people have while trying to find potential ways to improve current pet system for owners, I created a survey and conducted four contextual inquiries with my friends or adults who own pet or have experience taking care of pets.
After the contextual inquiries, I organized the information and and created an affinity diagram to hear about the interviews and reflected what was learned, as well as to find congruence across the contextual inquiries. I was able to gather a series of meaningful insights through the affinity diagram. Some insights debunked hypotheses that I had previously, while others affirmed hypotheses that I had developed, and still more insights raised points that I had not considered.
Finding 1
Key Findings from contextual inquiries .
Finding 2
Storyboard
Feedbacks from Speed dating sessions
The speed dating sessions was very helpful in developing an appreciation for how my ideas would be received by the owners. In each session I asked these individuals to what extent they related with the needs I had identified and whether or not they were willing to accept the tradeoffs associated with each proposal.
Through the speed dating sessions, I found that the participants are very optimistic about the ideas of pet store ratings and the pet owner forum.
Low Fidelity Prototyping.
Mid Fidelity Prototyping.
Final Design.
A one station pet app designed to creating an easy approach to managing the pet's life for pet owners.
01.
On-boarding
02.
Easy Integration with social media accounts
03.
Create Account
04.
Verification code
05.
Wellness Home Page
06.
For exam reminders
07.
Track every exercises and provide fun routes for users
08.
Users are able to see their pets anytime, anywhere. They can easily call or message the daycare center if needed.
09.
Convenient one-station home page with various functions
10.
Online pet product shopping
11.
Camera function, user can then post the picture to Pet Community
12.
Pet Community, users can share their pets and communicate with other pet owners
13.
Pet Clinic and Salon recommendation, users can easily find the closest pet clinic nearby.
14.
Pet Daycare Center recommendation
Reflection
Don’t make assumptions. Listen, observe and ask why.
A good designer does not just design whatever he/she wants to design. Instead, find what’s really needed is important. Try your best to see the world through the users’ eyes, to see what they see, feel what they feel, and experience things as they do.